Land Rover Holton Land Rover x Elliot Brown (Classic) Wristwatch

The Holton Land Rover Elliot Brown watch is the result of a true meeting of minds, creating a watch with capability and durability that goes above and beyond. The starting point is the Holton Professional, a watch that enjoys the rarest of honours: being issued as military equipment to a specialist unit.

Unusually for the industry, we test every single watch in water at a depth of at least 200m which is deeper than any human will ever dive. The Holton Professional has also passed stringent military evaluation, thriving in unimaginably harsh conditions. It's fair to say it's the perfect kick-off point for a collaboration with a partner is as highly regarded as Land Rover.

 Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true 'breadth of capability' across the model range. In keeping with Land Rover’s capability and durability, this fit-for-purpose Holton also has carefully considered design cues at its core.

The watch combines the expertise of two leading design teams, working together to create natural authenticity. The Land Rover Holton epitomises 'fit for purpose', blessed with no-nonsense, tried-and-tested features that make it so desirable as an everyday companion no matter what the occasion or environment.

The face and bezel design reflect this perfectly. The dial indices and hands take subtle cues from Land Rover’s instrumentation while retaining the EB house style. It's a go anywhere, do anything kind of watch, built to an unusually high standard with a choice of comfy, durable rubber or technical webbing straps fit for any occasion.

David Sparks, Jaguar Land Rover’s Head of Licensing and Product, said: “Elliot Brown’s proven expertise makes them the ideal partner for Land Rover. The result is a stunning-looking watch that lives up to legendary Land Rover attributes of capability, durability, design and engineering excellence.”

There are so many details to admire. The dial nods to 1948, when the first Land Rover was launched. The smallest micro markers pick out the numerals 19 and 48 in orange just outside the bold hour indices. They are very subtle, but if you know, you know.

The watch case is machined from solid 316L marine grade stainless steel, a material that's extremely durable and develops a characterful patina over years of hard use. Once honed to exacting tolerances, a precise matte surface texture is created by vapour-blasting. 

The uni-directional bezel is knurled with a hobnail texture that extends onto the upper surface, designed for high grip even with a wet glove or muddy hand. The clearly marked bezel insert is case hardened so it will simply brush off everyday knocks and scrapes – it is literally harder than nails.

The high-grip crown is recessed into the case and positioned at 4 o'clock, where it screws down to keep it out of harm's way. The solid stainless strap bars are unbreakable but are a cinch to remove with the tool provided for easy strap changes.

With bold SuperLuminova luminous hands and indices for instant clarity in all conditions, plus tough 2mm anti-reflective sapphire crystal, this watch is ready for action whenever you are.

  We are a Elliot Brown authorised dealer

Brand new boxed stock with full retail boxes & paperwork

5 Year warranty

Elliot Brown Holton Land Rover x Elliot Brown (Classic) Wristwatch

9H-3H - 43mm excluding crowns

12H-6H - 52mm max to tip of case shoulders

Maximum thickness - 12mm

Bezel: high grip, uni directional divers bezel case hardened to 1200HV Vickers

hardness with matt PVD coating whose hardness matches that of the hardened

bezel. Highly resistant to marking and provides an outer layer of protection for

the watch. The high grip texture enables the bezel to be turned by gripping the

sides or pressing downwards and the fine hobnail pattern ensures the bezel

can't be caught on anything, turning it accidentally

Case: 316L stainless, treated with an

anti-fingerprint coating that naturally repels mud and grime. PVD thickness

0.8 microns so it wears beautifully for years - the maximum possible thickness

without loss of definition on case detailing (approx twice the industry standard

thickness). Every watch is individually pressure tested to

200m at several points during production 

Crown: easy to use yet highly protected. Deeply recessed, screws down into

watch case, triple sealed, hobnail knurling for secure grip,

4H position keeps it out of harms way

Dial: easy to read at a glance day or night with a military bearing that’s

relevant and familiar. The hour markers are bold C3-coated parallelograms

reminiscent of 1970s military dive watches, brought up to date with our trademark

12-3-6-9 cardinal graphics, with a white triangle at 12H to help orientate

the watch when it’s dark

Hands: clear differentiation between hours, minutes and seconds hands with

minimal chance of confusion. Short stubby ‘sword’ hour hand, long slender

parallel minutes hand with pointed tip that reaches precisely to the minute markers.

The seconds hand has a fine amber painted tip and C3 filled arrow head

counterbalanced by a dark gunmetal ‘lollipop’

Crystal: bevelled 2mm sapphire with anti reflective coating applied to the inner

surface to minimise glare for perfect visibility in all light conditions. It’s mounted

fractionally below the hardened bezel to minimise the chance of the edge becoming

chipped, with a matching black sealing ring. To pass QC, every crystal must be

capable of withstanding an impact applied 3 times by a

17mm steel ball dropped from 0.5m

Movement: Swiss Ronda calibre 715 with low-battery/end of life indicator

that prevents the watch being issued with a low battery. It is housed inside

a proprietary shock protection system consisting of a steel housing suspended

by elastomer shock absorbers. Projected battery life is approximately 3 years

Strap: Fitted with our bespoke standard length sand coloured leather strap with pin buckle. 

Strap fixing: solid steel strap bars that screw directly into the case shoulders,

driven by a 5-lobe head so that the driver (included with the watch) can't slip or

climb out, ensuring simple and fast strap changes whilst also providing

maximum security - no spring-bars to break

Caseback: bolted down using hex bolts creating a perfect compression seal

and correct tension for the shock absorption system. Multiple surfaces

minimise skin contact for comfort and bolting the case down ensures the case

back logo and detailing are always aligned perfectly Swiss Ronda calibre 715

with low-battery/end of life indicator that prevents the watch being issued

with a low battery. It is housed inside a proprietary shock protection system

consisting of a steel housing suspended by elastomer shock absorbers.

Projected battery life is approximately 3 years

Strap: extra long fitted black NATO strap is woven for us from closely knitted

polypropylene with laser-cut holes and gunmetal grey hardware. It is extra-long

(fits up to 265mm wrist) enabling it to be worn over the cuff of a drysuit or

wetsuit. A standard length rubber strapped version is also available.

All 22mm Elliot Brown straps also fit

Strap fixing: solid steel strap bars that screw directly into the case shoulders,

driven by a 5-lobe head so that the driver (included with the watch) can't slip

or climb out, ensuring simple and fast strap changes whilst also providing

maximum security - no spring-bars to break

Caseback: bolted down using hex bolts creating a perfect compression seal

and correct tension for the shock absorption system. Multiple surfaces

minimise skin contact for comfort and bolting the case down ensures the

case back logo and detailing are always aligned perfectly