G-Shock Watches

Taking Toughness to the Limit

G-SHOCK, the watch that brought the new concept of toughness to the timepiece.

It began with a reckless challenge to the conventional wisdom of the day, a developer’s belief that it was possible to construct a watch that wouldn’t break, even if dropped. Project Team Tough was formed to build it in 1981. The team created over 200 prototypes one after another over a period of about two years. They finally arrived at a shock-resistant structure. This marked the birth of a technology that is tough to the core.

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    G-Shock DW-6900CC25-4ER Syna Digital Quartz Watch
    G-Shock DW-6900CC25-4ER Syna Digital Quartz Watch
    G-Shock
    £129.00 £109.00 Guardar 16%
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    G-Shock GA-2100CM-5AER Analogue-Digital 2100 Series Watch
    G-Shock GA-2100CM-5AER Analogue-Digital 2100 Series Watch
    G-Shock
    £119.00 £101.00 Guardar 15%
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    G-Shock GA-B010-1A1ER Analogue-Digital B010 Series Watch
    G-Shock GA-B010-1A1ER Analogue-Digital B010 Series Watch
    G-Shock
    £149.00 £126.00 Guardar 15%
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    G-Shock GA-110RL-1AER Analogue-Digital 110 Series Watch
    G-Shock GA-110RL-1AER Analogue-Digital 110 Series Watch
    G-Shock
    £109.00 £84.00 Guardar 23%
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    G-Shock DW-6900RL-1ER Classic Digital Watch
    G-Shock DW-6900RL-1ER Classic Digital Watch
    G-Shock
    £99.90 £84.00 Guardar 16%
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    G-Shock DW-5600UHR-1ER Men's 5600 Series Watch
    G-Shock DW-5600UHR-1ER Men's 5600 Series Watch
    G-Shock
    £99.90 £84.00 Guardar 16%
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    G-Shock GA-2200M-1AER Carbon Core Guard Watch
    G-Shock GA-2200M-1AER Carbon Core Guard Watch
    G-Shock
    £129.00 £109.00 Guardar 16%
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    G-Shock GA-900-1AER Heavy Duty Analogue-Digital Multi-Function Watch
    G-Shock GA-900-1AER Heavy Duty Analogue-Digital Multi-Function Watch
    G-Shock
    £119.00 £101.00 Guardar 15%
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    G-Shock GA-100CF-1A9ER G-Shock Alarm Chronograph
    G-Shock GA-100CF-1A9ER G-Shock Alarm Chronograph
    G-Shock
    £119.00 £101.00 Guardar 15%
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    G-Shock GA-110-1BER Multifunction Watch
    G-Shock GA-110-1BER Multifunction Watch
    G-Shock
    £125.00 £94.00 Guardar 25%
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    G-Shock GA-2100SKE-7AER Skeleton Series Transparent Watch
    G-Shock GA-2100SKE-7AER Skeleton Series Transparent Watch
    G-Shock
    £109.00 £92.00 Guardar 16%
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    G-Shock GA-2110SU-3AER Layered Bezel Green Watch
    G-Shock GA-2110SU-3AER Layered Bezel Green Watch
    G-Shock
    £109.00 £92.00 Guardar 16%